Product Design + Identity
1/3
Big Squirrel Pack
with Alite Designs
Developed designs for the Big Squirrel Pack; a larger more versatile version of Alite's Squirrel Pack Mini. Created 2D sketches, renderings, tech packs, colorways, patterning, and final prototype. Oversaw Alite's first in-house production run.
Bicycle Duffel
with Alite Designs
Designed for Alite's Made in San Francisco pack line. Created a flexible bag that easily transitions from a bike handle bar attachment to over the shoulder on-the-go use. Responsible for initial concept through final design, prototyping and production of the pack.
1/3
Skeeter - Kid's Cycling Pack
with Camelbak
Designed kid's pack for beginner riders that holds 1.5 liters of water and includes a reflective strip for extra visibility. Conducted market research and created prototypes to come up with a minimalist and fun design that was within the target budget.
1/6
Women's Commuter Pack Line
with Camelbak
Conceptual design for women's commuter pack line. Project focused on incorporating Camelbak's brand history while innovating on everyday pack trends and easy water bottle carry solutions. Extensive market research, seasonal color and material trends drove final concepts and pack line specifications.
1/3
Tactical Cold Weather Bottle Pouch
with Camelbak
Led design, prototyping and thermal testing for Camelbak's first cold weather bottle pouch for extreme conditions. Designs utilize Aerotherm insulation to prevent freezing and durable hardware chosen for ease of use in the field. Testing exceeded goals showing no signs of freezing for four hours at negative 20°F. Prototypes prevented freezing for twice as long as the competitor's product.
1/3